Building a Winning GOP Coalition: The Lessons of 2012

November 11, 2020

In the wake of Republicans’ election defeat in 2012, the RNC released an “autopsy” report declaring that the way forward for the GOP was to emphasize an economic message centered on the importance of “job creators,” while also adopting a more “inclusive” stance on social issues. APP disagreed, and in response published this “counter-autopsy” arguing that the next Republican candidate must embrace social conservatism and economic populism as the winning formula — foreshadowing the very strategy President Trump would successfully use three years later.


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